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Tequila Ambassador™
  • Classroom Cost: $295.00
  • Online Cost: $195.00

Course Details

Duration:

Classroom: 8 hours. Online ZOOM: 8 hours. Online Selfstudy: Led by an Online Educator with 6-month access.
Includes:

Classroom: 16+ Tequila Samples, Printed Text Book(s), Digital Material, Online Exam, Digital Certificate. Online: Self Study Platform or Online Zoom Platform, Digital Book, Digital Material, Online Exam, Digital Certificate. Please consider you should sign up a minimum of 7 days before any course starts to receive the best quality service. Want the full experience? You can add a printed course booklet, official printed certificate, and a lapel pin.

Course Overview

The Tequila Ambassador program is the ultimate deep dive into the heritage, production, styles, and culture of Mexico’s most iconic spirit. Designed for industry professionals, educators, and enthusiasts alike, this course combines academic rigor with hands-on tasting to give participants a 360° understanding of tequila.

This certification is CPD-accredited, meaning successful graduates receive internationally recognized continuing professional development credits to strengthen their career credentials.

Who Should Attend

Hospitality professionals seeking to elevate their agave knowledge

Bartenders and mixologists aiming to upsell and craft premium tequila cocktails

Retail and brand representatives who want to educate clients and customers with confidence

Tequila enthusiasts eager to expand their expertise and earn a professional credential

Course Structure

History & Culture: The story of agave in Mexico, tequila’s evolution, and its place in modern culture

Agave & Terroir: The life cycle of Blue Weber agave, regions of production, and terroir influence

Production: From jimadores in the fields to distillation in copper stills—step-by-step exploration of tequila-making

Styles of Tequila: Blanco, Reposado, Añejo, Extra Añejo, and emerging categories

Tasting & Evaluation: Professional tasting techniques with a curated selection of tequilas

Cocktails & Pairing: Classic and modern tequila cocktails, plus food pairing insights

Global Market & Branding: Trends, regulations, and tequila’s role in the international spirits market

Certification & Assessment

Participants who successfully complete the program will earn the title of Certified Tequila Ambassador. Assessment includes a written exam and guided tasting evaluation to ensure mastery of both theory and practice.

Graduates will receive:

Tequila Ambassador Certificate & Pin (Academy of Wine & Spirits certified)

CPD Certification – recognized credits toward continuing professional development

Exclusive access to the AWS global educator and ambassador community

Learning Outcomes

By the end of this course, you will be able to:

Explain the history, culture, and traditions of tequila with confidence

Identify and evaluate different tequila styles through professional tasting

Understand the full tequila production process and its impact on flavor

Craft compelling tequila-based experiences for customers, clients, and guests

Represent and promote tequila as a true global ambassador of Mexican heritage

Gain CPD credits to strengthen your professional portfolio

Format Options

In-Person: Full-day intensive with tastings and guided sessions

Online: Live via Zoom with interactive tastings (tasting kits shipped where available)

Self-Study: Flexible option with study materials, videos, and optional tasting add-on

Assessment

The exam takes place in the last session of the course. The exam consists of 50 multiple choice questions to be completed in 60 minutes. To pass you must correctly answer 70% of the questions. 

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Fusion Mixology’s training was a game changer. I learned how to properly build, balance, and serve cocktails with real finesse.

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The Scotch Professional certification helped me land a promotion. It's challenging, but the knowledge you gain is absolutely worth it.

Marcus G.
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I’ve attended trainings all over the world—this one stood out. The instruction, tasting selection, and materials were top-tier.

Elena S.
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I started the course as a wine enthusiast. I left as a wine professional. The Academy helped me make the leap with confidence.

John E.
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Being certified by an internationally recognized academy gave me the credibility I needed. Clients take me seriously now.

Renee P.
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This isn’t just another bartending class. The fusion of theory and hands-on work is perfectly balanced—like a great cocktail.

Zach D.
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Every module, every tasting, every moment of this course was expertly delivered. I’ve already signed up for the next level.

Natalie H.
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